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The Quest for Search Relevancy – Knowland’s Approach to Innovation

By Julie Machado, Product Manager Until technological advances made it possible, automating the data mining process for Knowland customers to bring forth new group business opportunities that match a group’s historical buying behavior to a …

October Pace Navigator

The monthly Pace Navigator gives you the Knowland Advantage! Through its TAP solutions, Knowland aggregates, analyzes, and reports on past and future event booking data as reported by participating CVBs, to deliver actionable trending insights needed …

The Knowland Buzz – Volume 5

By Seth Kekessie In a recent webcast, “Think Like A Revenue Manager to Transform Your Group Business for Profitability,” we asked over 100 attendees three questions. The results are quite interesting. Focus On The Whole Book Of Business For An …

Why the SmartSearch Functionality is So Cutting Edge and Revolutionizing How the Hospitality Industry Proactively Sells Group

By Joe Snevely, Data Architect Here at Knowland, we are continuously thinking about ways to make our customers outperform their competition. A little over a year ago, we believed our customers were too restricted with their search options and we …

Hospitality Net: Think Like a Revenue Manager – 5 Sales Manager Tips to Up Your Group Business for Profitability

Knowland recently conducted a survey of over 900 hospitality professionals. While the survey covered a multitude of questions, 58% of individuals directly responsible for selling reported they were on or ahead of pace to meet their year-end goals. By …

Smart Meetings: Smart Women in Meetings 2019: Rising Star

Director of Destination Solutions, Knowland Collaborative • Passionate • Inquisitive Leadership on Action: I strive to reflect the change I want to see in this world. I consider myself a guide to my team and my community. Leadership is dependent upon …

Knowland Announces Results of Group Source-of-Business Survey

ARLINGTON, Va., Oct. 21, 2019 /PRNewswire/ — Knowland, a hospitality industry leader in meetings market data and analytics for hotels, convention and visitor bureaus (CVBs), convention centers and other meeting venues, today announced the …

Evolving The Sales Role To Stay Relevant – Proactive Selling Tips From KTN: Volume 2

By: Chelsea Madden As 2020 budgets are getting firmed up, Knowland and our partner, Kennedy Training Network, are getting asked, “How much should we budget for proactive sales training and solutions next year?” Hotels know group will be their best …

5 Things Every Property Management Company Should Consider During Budget Season

By: Lisa Bonanno As hotel property management companies sit down to develop their 2020 budgets, they must consider their cost of acquisition for group and how it factors into their budget. With the looming uncertainty of the economy, many property …

Knowland to Fuel Growth for Luxury Boutique Hotel Brand

ARLINGTON, Va., Oct. 7, 2019 /PRNewswire/ — Knowland, a hospitality industry leader in meetings market data and analytics for hotels, convention and visitor bureaus (CVBs), convention centers and other meeting venues, today announced an …

Knowland Launches Regional Trends Snapshot

Knowland, a hospitality industry leader in meetings market data and analytics for hotels, convention and visitor bureaus (CVBs), convention centers and other meeting venues, today announced the launch of the Interactive Snapshot of Regional Trends to …

The Knowland Buzz – Volume 4

By Seth Kekessie At Knowland, we are changing how group business is sold. We empower our hospitality customers to create sustainable, repeatable, direct group business. In our latest webcast, “Group Sales Source-of-Business Survey Results,” we asked …